Why choose a career in the live entertainment industry
The Industry wants you
Live events are where imagination meets innovation. Where creative minds and technical talent shape the events, experiences and media that define global culture. Forget the 9 to 5. This is a career that’s anything but ordinary.
If you’re trained, you’re in demand:
The live events market is on track to hit $750 billion by 2030 – and it's constantly evolving. Shaped by the latest trends and technologies, there’s always something new to learn!
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The UK’s booming events sector brings in £61 billion annually, with £28 billion just from festivals and outdoor events. That means plenty of opportunity across a wide range of events - from major sporting fixtures and music tours to immersive brand experiences.
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From sound and lighting to production management and digital content, there’s a role to suit every person - and every passion. No two days are ever the same.
Music, sport, gaming, brand experiences – live entertainment never stands still. It’s a dynamic, fast-paced career that rewards quick thinking, stamina, a sense of humour – and passion.
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Creative.
Global.
In Demand.
You don’t need to be on stage to steal the show. The live entertainment industry is powered by thousands of creative and technical specialists working behind the scenes to make the magic happen.
Whatever your interest - design, music, film, gaming, business, tech or logistics - this industry needs people like you: people with drive, curiosity and ambition.
And there’s never been a better time to turn your passion into a career you can feel proud of. Opportunities can be found across the world, in roles you may not have even considered:
- Audio and lighting engineers
- Creative technologists and AV specialists
- Production and stage managers
- Visual effects and video mapping specialists
- Event producers and experience designers
- Virtual world designers
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Ready?
Your backstage pass to the world of live events and entertainment.
Ready to make your dream a reality?
At ALT, we don’t just teach you about the industry – we put you right in the middle of it. Our creative, technical and production courses and specialist degree pathways are for people who want to learn by doing, not just by listening.
Whether you want to tour the world, work on blockbuster movies or design the next big gaming experience, you’ll graduate with the skills employers need and a portfolio to get you noticed.
Past students have gone on to work on SXSW in Austin, the Las Vegas F1 Grand Prix and with world-leading entertainment brands.
From day one, you’ll be immersed in live, industry-standard facilities, working with real professionals to build the confidence, skills and contacts to launch your career.
And that’s just the start…
The thing that I love about the industry is that it's everchanging and there's always new stuff happening all the time. We're always breaking barriers and making amazing experiences for the public.
Your future in the live entertainment industry starts here
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